Superfood for hair

Created with the finest natural superfood ingredients from across the world, Natural World is the award-winning affordable luxury haircare brand on the market created in Soho, London. We solve your biggest hair concerns from frizz to dryness with our natural, vegan and cruelty free ranges!

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  • No Parabens
  • No Phosphates
  • No Gluten
  • No Dyes
  • No Mineral Oil
  • No SLS*
  • No SLES*
  • No Silicones*
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Haircare designed for you

At the heart of every Natural World range is providing great quality superfood haircare for naturally beautiful hair. If you struggle with finding an affordable natural brand, something to target dull hair or want to add a gorgeous shine to your style, there’s a Natural World range for you.

FAQ’s


Who is Natural World?

Is Natural World cruelty free?

Is Natural World vegan?

Why isn’t my shampoo lathering like normal?

Can I use Natural World whilst pregnant?

Are Natural World shampoos and conditioners pH balanced?

Which Natural World range would suit my hair?

Can Natural World be used on hair extensions?

Is Natural World safe for colour treated and/or highlighted hair?

Where can I buy Natural World?

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